Lugano 23 August 2017 - The Philipp Plein Group, the fashion industry’s fastest growing luxury  goods conglomerate, announces a multi-year collaboration between main brand  PHILIPP PLEIN and international boxing superstar Floyd “Money” Mayweather, which will be launched officially  at the record breaking Mayweather vs. McGregor  fight slated for August 26^th  2017 in Las Vegas.

Mayweather, who is coming out of retirement especially for this blockbuster encounter,  will make his historic entrance into the boxing arena   donning a PHILIPP PLEIN custom boxing robe, and will face and according to the latest odds defeat MMA fighter Conor McGregor in the ring while wearing  boxing trunks designed personally by Philipp Plein.  In addition, Mayweather’s entire support team will be dressed head to toe in PHILIPP PLEIN bespoke outfits.

A capsule collection specially created to commemorate this 50^th fight of Mayweather’s undefeated career will be available in limited quantities at the PHILIPP PLEIN Las Vegas flagship and on Plein.com. The collection will be presented at the flagship  by Philipp Plein and the  world champion boxer  following Mayweather’s  highly anticipated Friday weigh in and ultimate pre-match confrontation with McGregor  at the nearby T-Mobile Arena.

The PHILIPP PLEIN/Floyd Mayweather collaboration will extend over 2 years, comprising 4 exclusive collections that will bear the Floyd Mayweather  brand name  across all PHILIPP PLEIN lines,  in addition to  Floyd Mayweather appearances at selected brand events worldwide.

The PHILIPP PLEIN  brand is no stranger to the sports world, and  regularly collaborates with  a variety of major teams and talents.  From the Italian football club AS Roma to Formula One’s Nico Hulkenberg  and Inter Milan’s captain Mauro Icardi.  According to the designer, athletes and sports figures are ideal representatives of the PHILIPP PLEIN lifestyle, being dynamic , successful and self-confident heroes.

Plein adds “I applaud Floyd’s winning spirit and have been intrigued by the idea of collaborating together since he joined me on the runway to present my spring/summer 2018 resort fashion show last May. His fashion sense and fearless attitude perfectly match  the PHILIPP PLEIN mood and lifestyle. I am excited to see what we will come up with together ”